Ticketing web refresh
CALIFORNIA ACADEMY OF SCIENCES:
Ticketing E-commerce web refresh
When migrating to a new
e-commerce platform we had an opportunity to rework information architecture, site UX, and visual language for web transactions. The goal was to make the broad product stack easier to navigate and focus the ticket buyer to the right products based on how many people are in their party and when they want to visit. Part of this project was also implementing dynamic pricing for ticketing.
Team:
Andrew Sawyer - UX, Visual Design & Strategy
Nick Colin - Content
Amie Wong - Project coordinator
Ashlei Temena - Web Development
Julia Dolgoszyja - Web Development
Greg Rotter - Web Development
Location:
California Academy of Sciences museum
Year:
2019
Hours and Admissions page
Empty cart graphic
Donors: 2 ways to determine the right level. Levels listed by tier or enter a dollar value and the level is shown
Donors: After a dollar value is entered
Mobile purchase of Daytime Admission tickets
Membership benefits comparison chart with easy purchase ability
Graphic error page used during the transition to the new ticketing system
Prior to the re-design…
